It's not always easy to find a unique way to leave a lasting impression on customers. Providing them with custom badges can do just that. Promotional products have been used as advertisement products for decades. You should take advantage of badges to promote your company.
A business card or flyer will get lost or thrown out in a short time. A promotional product such as a badge is more likely to stay around. Customers don't like to throw things out when they can still be used. If it isn't paper, like a business card, they'll probably keep it.
The longer your customers hold on to a promotional badge, the longer they'll remember your company. It will serve as a reminder of your business and your customers are likely to see it whenever they need your services.
If you use a promotional badge, you won't need all those business cards anymore. Sure, you should still have business cards, but you won't need as many.
As mentioned, customers will keep a promotional badge longer than a business card, which makes your badges more cost-effective. You'll no longer need to give the same customers business cards that they lose over time.
While your business card or flyer might have your company name and logo on it, it isn't instantly recognizable. A custom badge is more eye-catching.
If you have an attractive design, your customers will instantly recognize that it's your company. They will always associate your company and product with that badge.
And if you create a badge with an attractive design, your customers may show it off. They can place it on a bag or backpack for everyone around them to see.
Promotional products can get expensive. But a badge is the most cost-effective product you can get. Other promotional products that your customers may like will cost more money and take more time to create.
The advantage is that people can put that badge almost anywhere as a reminder of your company. Whereas with other promotional products, there is always a specific place that a customer will place it. This adds variety to your promotional campaign.
Customers love getting free stuff, even if it just a badge. They see it as a greater effort by your company to show that you care.
Adding a message that's more than just your logo will remind your customers that they come first. And when they see that message, they're more likely to share it with their friends and your future customers.